Page 17 - Demo

17Corporate SocialResponsibilityOur fagship and enduring CSR initiative has been the Guardian Neediest Cases Fund (GNCF). Established in 1934, the fund has provided relief to thousands of families in need over the years. In 2015, $322,800 was paid out to needy persons as Christmas grants, or to assist with book purchases and disabilities. The fund continues to be managed by a committed and hardworking Board of Trustees, headed by a former Chairman of Guardian Media Limited, Mr Dennis Gurley, SC.Each year we continue to receive generous donations from external supporters and staff. This sum is supplemented from profts realized from a variety of fund raising events. We have continued to make extensive use of our multi -media capacity to raise awareness of the existence of the fund, encourage donations and promote the activities of the fund in the interest of the benefciaries.The GNCF, like the Guardian Newspaper, has stood the test of time. We are proud to have been of assistance to the needy in the past, and we commit to continue our efforts to grow and sustain the fund in the interest of the less fortunate in our society.