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                                    8Taste, a local cooking programme, is one example of the significant improvements achieved in this area. It was developed through a co-operative effort with an international production group who worked with our local team and trained them in international best practices. Our morning show is also the number-one morning programme across both local and international stations.These initiatives position us as first mover in these areas and again set the tone that we are the role maker in the market.We also completed a survey at the end of 2012 for our radio stations which verified that Trinidad Broadcasting is the leading radio network in the country, with a larger audience share than all the other networks. Digital MediaWe have continued to develop our digital media assets, which have had a positive impact on our ability to connect with our consumers and provide them the opportunity to access our traditional media properties on their terms and convenience. This area continues to offer the greatest opportunity for future growth.  CLOSING REMARKS2012 was a reasonable year for the Company. While our financial performance was relatively flat on 2011, based on the investments we have made on our people and technology, the performance is commendable. In our industry, more than in many others, our people are one of our key competitive advantages and by combining this with the investment in appropriate technology and training to empower them to produce and deliver superior content, the payback will ultimately redound to the benefit of our shareholders. To this end we have developed a three-year strategic plan in which we will continue to invest in our business to firmly position us in a leadership role in the market. As we look to the future, our goal is to deliver a marketleading integrated multi-platform business, while growing new revenue streams that are well leveraged to any cyclical upturn. The changes we are making will unlock real shareholder value that is embedded in our business, and leverage the ingenuity of our people. I wish to thank and acknowledge the effort of our employees. Without your initiative, passion and dedication, we could not be as successful as we are. I also wish to thank our advertisers for the confidence they have that we offer them a unique opportunity to connect with their consumers.We recognize that we would not have a business without our consumers who listen, view and read our media every day on different platforms and assure you of our commitment to continue to enrich your life with the latest in news and entertainment.  Our business partners%u2014contributors, columnists, freelance journalists, distributors, street sellers, carriers and retailers%u2014are all part of the team who ensure we produce and deliver a quality finished product to our consumer.Guardian Media Limited has a strategy and is delivering on it to ensure we remain a leading media company in the region.Gabriel FariaManaging DirectorGuardian_Media_Annual_Report2012.indd 8 4/17/13 7:31 PM
                                
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